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Hard Facts: Is Your Marketing Strategy Practical?
Before you go and strategize campaigns that involve AR, VR, and the latest technology, make sure your campaigns contain the basics. Practical marketing is your foundation, allowing you to build…
Dealer NewsWhen Using Customer Data, Don’t Be Creepy!
When it comes to providing the ultimate customer experience, can technology go too far and instead, backfire by creeping out the customer? Consider this example, which disturbs many people –…
Dealer NewsFreebie Fridays: Hard Work is the Down Payment for Success
Invest in yourself. ELEAD1ONE’s Bill Wittenmyer says the first place someone should invest is in themselves, and the way you do that is put in the hard work that will…
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