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How To Improve Online Engagement and Increase Auto Sales
Recent research from McKinsey shows that nearly 90% of millennials use online sources for vehicle research. That’s a staggering amount of potential within one target market that can be, with…
MarketingUnlocking the Power of Personalization for Dealer Marketing
We all know that there is enormous value in personalizing our message to potential customers, but most of our efforts end up feeling clumsy and awkward. You’ve probably experienced it…
Dealer NewsWhat Percentage of Your Resources Should You Invest in PR Campaigns?
PR is an acronym for public relations. Until recently, there have been problems with understanding and giving accurate definitions when it came to PR campaigns. Thanks to the ever-growing field…
Dealer News


