Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
Bridge the Gap Between Offline Car Sales & Online Actions With Facebook’s Offline Conversions
Traditional marketers in the auto industry typically focus only on a last-click model. This means that a lot of value in ads and user attribution can go unmeasured. Not only…
Dealer News
To Text or Not to Text?
Is texting a part of your dealership’s communication strategy with women customers? When used properly, texting as a business practice is a direct and efficient way to communicate. Used improperly,…
Dealer News
Interview with Kevin Frye: Jeff Wyler Automotive Family
Jeff Wyler Automotive Family is a Top 50 auto group based in Cincinnati, Ohio. The group offers 15 locations and a huge inventory of thousands of new cars, trucks, vans,…
Dealer News
