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DealerPoint
Insights
5 Ways to Optimize Your Dealership Website for Service Customers
Service, parts, and repairs account for nearly half of dealership revenue1, yet only about 30% of service visits happen at a dealership.2 Why? People often believe they’ll be overcharged, or…
Dealer NewsDo You Give a Care?
It is natural for people to insure their own survival. Our instincts keep us safe. The traditional sales environment encourages professionals to prioritize oneself. The dominant messages that the sales…
Dealer NewsStudy: Social Marketers Missing the Mark on Consumer Content Preferences
There is a significant chasm between what marketers post on social media and what consumers want to see brands post, according to recent research from Sprout Social. One of the…
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