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When it Comes to Technicians, Dealerships May Need a Bigger Boat
In my last blog, Technicians are the Key to Dealerships’ Future, I discussed how the race to acquire technicians may just be outweighed by the difficult task of retaining the…
Dealer NewsAnatomy of a Phishing Attack
Do you believe your dealership is safe from phishing attacks? Here are two actual incidents that occurred at dealerships as a result of successful phishing attacks. One day a salesperson…
Dealer NewsDigital Darwinism: What Dealers Can do to Market at the Speed of Life
When I look around the industry, I see a disconnect between how shoppers and dealerships leverage technology in the car buying process. Technology continues to disrupt everything we once knew…
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