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Anatomy of a Phishing Attack
Do you believe your dealership is safe from phishing attacks? Here are two actual incidents that occurred at dealerships as a result of successful phishing attacks. One day a salesperson…
Dealer NewsDigital Darwinism: What Dealers Can do to Market at the Speed of Life
When I look around the industry, I see a disconnect between how shoppers and dealerships leverage technology in the car buying process. Technology continues to disrupt everything we once knew…
Dealer NewsThe 5 P’s for Business Success
Generally, in good markets, any dealership inefficiencies or complacencies may be obscured by the overall positive performance of the operation. As markets weaken, and business becomes more difficult, there is…
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