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The Million-Dollar Question: Can You Sell Cars?
In this competitive auto retail space, salespeople have the potential to earn six to seven-figure income — a compelling reason why many individuals from diverse backgrounds enter into the industry.…
Dealer NewsThe 4 Laws of Influential Conversations –Part 2
It’s our conversations that shape our results. We live in the Age of the Consumer, and it takes more than a just good price and a good product to win.…
Dealer NewsInspire Your Guest to Invest
The primary purpose of a professional service advisor is to sell service, or as Scott Russeau puts it, “inspire your guest to invest!” Earlier this year, I attended one of…
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