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Why Every Dealership Should Pay Attention to Social Media
When it comes to social media, some dealers are uncertain of its benefits or unwilling to pay for the reach – and in some cases, both. Well, it is worth…
Dealer NewsIs Your Marketing Breaking Through the Noise?
Walk-ins are a major source of dealership traffic. On the one hand, that’s great for dealerships, because it means less time chasing down leads, since customers simply show up at…
Dealer NewsWhy Your Service Department Should Provide Pickup & Delivery
I have been studying Amazon and unknown to me, they seem to follow the same principle that I promote to dealers. I call it the Circle of Convenience and Trust.…
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