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Dealer Magazine

4 Ways to Sell More Cars in 2018

When it comes to helping auto marketers move cars, 2017 was a year of moving fast and equally…

Dealer News January 11
Bud Torcom Dealer Magazine

Is Your Dealership’s Advertising Stuck in the ’60s?

Dealerships offer a dizzying array of vehicle options absolutely bursting with technologically advanced attributes. Between backup cameras, blind-spot…

Dealer News January 11
Dealer Magazine

The Pros and Cons of Building a Dealership Facebook Page

The time has come to get real about Facebook. Gone are the days when it was “free” (except…

Dealer News January 11
Dealer Magazine

The New Car Buyers’ Clinic: A Case Study in How to Royally Mess it up!

Happy New Year! I hope you enjoyed a relaxing time with family and friends over Christmas and had…

Dealer News January 11
Dealer Magazine

Need A Tech – Keep A Tech or Other Staffer? Social Media Is Where It’s Happening Bosco!

The annual massive SEMA-AAPEX gathering (say 140,000 peeps) in Las Vegas features literally hundreds of educational opportunities in…

Dealer News January 11
Dealer Magazine Eric Melon

Turning Cash Buyers into Auto Financers

How to Drive Financing Forward in the Middle of a Cash Paying Market Advice from national, well-known financial…

Dealer News January 11
Dealer Magazine

Advertising Your Tech-spertise! 

Nothing has changed as much in our automotive industry in the past 20 years as the technical advances…

Dealer News January 11
Dealer Magazine

Warning! Your Customers Know More Than Your Salespeople. But Not for Long.

A customer walks into your dealership wanting to know all about the 2015 Acura TLX you have on…

Dealer News January 11
Dealer Magazine

Shifting from Crisis To Opportunity

Imagine for a moment you are walking along a trail in the forest which has a swollen swiftly…

Dealer News January 11