Marketing & Advertising
Collision Repair Education Foundation Announces Fall Collision Career Fair Schedule
As a follow up to the Collision Repair Education Foundation’s successful spring high school and college collision career fairs that took place in 10 cities, the organization has announced six additional career
3 Lessons the Automotive Industry Can Teach All Marketers
The automotive industry is innovative by its very nature, and in an age of increasingly digital consumer engagement, marketers can learn a lot from the trends and strategies of an industry that,
Nicole Archer Named Vice President of Autoniq
Autoniq, a business unit of KAR Auction Services (NYSE: KAR), today announced that Nicole Archer has been named vice president of Autoniq. Archer, who most recently served as director of strategic
Millennials Prefer These Cars to SUVs
Auto loan requests from consumers 35 years old and under have increased to about 34% of the overall market in 2016 from 27% in 2013
Building Credibility Through Defining Terms
What would it mean to you if you were to pick up a skill that enabled you to quickly build rapport and credibility with your customers and help you earn more of their trust? Would it be worth a little bit
Record Numbers of Software Complaints and Recalls Threaten Trust In Automotive Technology
Consumer complaints about vehicle software have been growing steadily over the past several years, and 2016 is already on pace with the record-setting level of 2015, according to data collected by
How Driverless Cars Will Change Car Ownership Forever
Fast-forward 20 years. Driverless cars coast around every street in the country without a human driver behind the wheel. They’ve reached market saturation — the technology is as commonplace as
3 Reasons to Consider Hiring from the "Outside"
Growing up in the automotive industry, I have experienced a lot of different management styles and have come to the conclusion that some of our top sales people are not necessarily the best choice
Is Longer Vehicle Life Span Changing How People Buy Cars? New AutoMD.com Survey Says Yes
Study shows only one in four consumers are opting to purchase new vehicle, most opting for pre-owned and factoring in replacement parts cost
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