Marketing & Advertising
Proactive Dealer Solutions Achieves SOC, SOC 2, and GLBA Compliance
Huntersville, NC – June 10, 2024 – Proactive Dealer Solutions, a leader in automotive dealership training and advanced software solutions, today announced that it has achieved SOC, SOC 2, and GLBA compliance. This accomplishment marks a significant milestone in the...
Fisker Files for Bankruptcy
On June 17, Fisker filed for Chapter 11 bankruptcy protection, less than two weeks after the troubled electric vehicle maker recalled the nearly 7,000 Ocean SUVs from the 2023 model year due to an issue regarding the Motor Control Unit (MCU). "Like other companies in...
Understanding Junk Fees in Auto Dealer Finance: Trends, Impacts, and AI-Driven Solutions
Federal regulators have placed a bullseye on “junk fees,” targeting auto finance and other industries with a consistent drumbeat of enforcement actions, rules, and supervisory actions. Consumer Financial Services Protection (CFPB) Director Rohit Chopra recently...
2024 Digital Dealer Awards: Best New Product
As part of our continuing efforts to celebrate the auto industry and those involved, Digital Dealer is proud to announce the Digital Dealer awards program for 2024. Among the six categories is Best New Product. The award contest is open to submissions from businesses...
Effectv Extends Audience Addressable to Enable Regional and Local Market Advertisers to Deliver Household Targeted Campaigns
NEW YORK — Effectv, the sales division of Comcast Advertising, recently announced the official expansion of its Audience Addressable solution to help regional and local advertisers, in addition to national brands, tap into the power of addressable advertising to...
Keating Auto Group, Lithia, Mosaic Auto Group, Manheim: Dealership Sales Roundup
Keating Auto Group Buys Houston Dealership from Ken Garff Automotive Group Ken Garff Automotive Group, the third largest private dealership group in the U.S., sold its Northwest Chrysler Dodge Jeep Ram dealership to Texas-based Keating Auto Group. The sale was...
UPDATE: Hackers Reportedly Demand Millions from CDK Global After Cyber Attack
Updated 10:30 A.M. June 22: CDK Global is reportedly negotiating with Eastern European hackers who forced the company to shut down services to auto dealers across the U.S. According to Bloomberg's report, CDK intends to pay the ransom—reportedly costing tens of...
Empowering Sales Teams in Car Dealerships with Training and Technology
The sales team is the cornerstone of a dealership's success, driving revenue and shaping customer experiences. According to a study by NCM Associates and the Pareto Principle, 20 percent of sales reps generate 80 percent of sales, underscoring the critical importance...
Full Tank Auto Camp: Fueling the Future of the Auto Industry
What do you get when you cross a group of high school students with cameras, lights, and action? We're about to find out! I am excited to announce that the next Fixed Ops Roundtable Pop-Up event will be held at Northwood University in Midland, Michigan, June 26th from...
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