Take one customer. She bought a vehicle last Thursday. Ask around the building where she came from and you will not get an answer, and nobody should be embarrassed. Your marketing manager can tell you what ran in August and what it cost, not whether

New self-service webshop offers a compliant alternative to generic AI-generated car images and assets with unclear usage rights

The past several years reshaped the economics of automotive retail, creating operating conditions that were never likely to last. Dealers who thrived on thin supply and outsized margins are now addressing a harder operating environment: rising floorp

As the sports calendar moves into its most crowded stretch of the year, with the MLB postseason opening in the final days of September, a new NFL season already underway, and NHL clubs wrapping preseason play, sports fans get a yearly reminder of som

Integration brings Stellantis OEM data and service appointment activity directly into myKaarma workflows that dealerships already use

Dealerships spend heavily to generate calls, marketing dollars, SEO, paid search, reputation management, all aimed at getting the phone to ring. Far less attention goes to what happens once it does. A look at large-scale call data from CallRevu’

Solution powers intuitive and compliant vehicle financing documents to US automotive dealerships

For years, F&I performance has focused on which products dealerships offer and what customers are buying. But recent survey research suggests the bigger issue may be how consistently those products are presented to the customer. A July 2026 surve

Auto buyers pay closer attention to advertising than most marketers assume. In the 2026 Urban Science Harris Poll Study*, 93% of U.S. auto buyers reported noticing car ads while browsing online and nearly half (46%) said these ads influence their eve