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Digital Dealer

Insights

The Vast Research Conspiracy

All it takes to sell anything to most car dealers is a report starting with the words… “Our…

Dealer News June 3
Featured

Dealership Solutions: 10 Things To Know After Hiring Millennials

There has been an abundant amount of buzz surrounding millennials the past several years. The media keeps releasing…

Dealer News June 3

Education, Simulation, Accountability

Education, simulation, and accountability! Let me just expand on this. If I want to train in golf, I…

Dealer News June 3
Featured

Your customers talk…so listen!

I went to the Apple Store the other day (something I’m sure a lot of us have done).…

Dealer News June 3
Featured

3 Strategies Using Incentives to Drive Auto Sales

We’ve all seen the quintessential fishing reel and bait when referring to rewards and giveaways; Convincing people to…

Marketing June 2
Featured

Avoid Digital Marketing Mobilegeddon By Using Quality Content

If your website traffic has plummeted since April 21, you’re not alone. As a direct result of Mobilegeddon—the…

Dealer News June 2

Service Dilemmas: What Would You Do?

Every dealership has seen this customer—the one who demands to be reimbursed for damage they claim happened while…

Dealer News June 2

60 Seconds to Gain a Service Customer

Do you have 60 seconds to gain a service customer? Let me restate that: Do you have a structured 60…

Dealer News June 2

9 Best Practices for Recruiting and Retaining Technicians

For every 10 technicians retiring, only two are coming into the industry, according to John Paulik, senior vice…

Dealer News June 2