Digital Dealer
Digital Dealer 2026 in Review
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Car Dealership Guy NewsInsights
Database – Gold Mines or Bottomless Pits?
I know that mining your database can seem, well, overwhelming. Aren’t there services that will do that for…
Dealer News August 7Screen vs. Screen: How to Bridge the Creative Gap from TV Commercials to Video Pre-Roll Advertising
For decades, television has been the ultimate advertising playground for car dealers. From crazy to conservative, from soft…
Dealer News August 7Faster, Simpler, Easier is Going to Win
What can we learn from Amazon about streamlining the automobile purchase process? Let’s start with a far-flung example.…
Dealer News August 7Who Is Responsible for Your Company’s Success? You Are!
I was teaching a workshop the other day at an Automotive Digital Marketing Event on building a successful…
Dealer News August 7UsedCarsforsale Domain Sells for Whopping $340,000
The domain usedcarsforsale.com, just recently sold for $340,000.00. This is the largest purchase of a domain name in…
Dealer News August 7Survey Says: The Most Common Automotive Marketing Mistake Is…
Raise your hand if you love wasting as much money as possible. We don’t mean if you like…
Dealer News August 7Cyber Resilience for Retail Dealers: Going Beyond Security to a New Level of Readiness
In recent years, the term “cyber resilience” has become common in discussions about cybersecurity, risk management, and breach…
Dealer News August 7Manufacturing Service Success
Anyone who lived through the 1970’s will remember the sea change that occurred in the auto industry as…
Dealer News August 7If Your Data Is in Danger, So Is Your Business: Take Steps Today to Protect Your Most Valuable Asset
Your dealership has likely spent millions of dollars and hundreds of hours building your database and related systems.…
Dealer News August 7

















