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Witt’s Wise Words: Don’t Let Fear Control Your Success
We all have fears – fear of failure, fear of unaccomplishment, and so many others. In this week’s…
Dealer News March 12
From Self-Driving to Personal Robot: 5 Ways the Car of the Future Will Change Your Life
Love your car? Get ready to say goodbye: Soon it will be obsolete. We’re moving far beyond cars…
Dealer News March 10
Big Data Busted 3: How Large Auto Groups Can Win with Better Data
Welcome back to my three-part series on how to implement Big Data to find the unique data hook…
Dealer News March 10
If You Are Losing Your Donkey – Check This
A male donkey or ass is called a jack, a female a jenny or jennet; a young donkey is a foal. Jack donkeys are often used…
Dealer News March 10
Mastering ‘Experiential’ Marketing!
The word ‘experiential’ is a Latin word from the 1600’s relating to our actions from ‘learned’ experiences. From…
Dealer News March 10
3 Fundamentals to Push Your New Vehicle Performance, Profitability
You could sum up the ways dealers are navigating this year’s new vehicle market with three words—focus on…
Dealer News March 10
It Takes Two: Who is buying all of these dealerships?
In prior columns in this magazine, we have discussed the robust transaction market for auto dealerships, a trend…
Dealer News March 10
A Mystery Shop for a Major National OEM
We were recently (2018) contracted to conduct a thorough mystery shop campaign all over the U.S. for a…
Dealer News March 10
What Are You Offended by Today, and What’s It Costing You?
This article is about staying more focused on what matters most so you can get more of the…
Dealer News March 10
