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Outsourcing Customer Communications – Should the Service Department Worry?
There are few things sales managers find more painful than looking into their CRM and finding unanswered sales…
Dealer News May 18Are there too Many Chefs in Your Content Kitchen?
One of the best ways to get your name out to your audience is through a consistent regimen…
Dealer News May 17Website Optimization 101: Navigation Best Practices
How users get around your site is just as important as the content on it. If your navigation…
Dealer News May 16Automotive Dealerships and GDPR Regulations
The General Data Protection Regulation (“GDPR”) is a regulation in EU law on data protection and privacy for…
Dealer News May 16Incentivefox Partners with Podium to Continue Enhancing the Overall Automotive Customer Experience
CHICAGO, May 16, 2018 (GLOBE NEWSWIRE) — Incentivefox, a premier customer relationship marketing firm that builds tailored referral…
Dealer News May 16Top Three Summer Service Campaigns
It’s summertime, summertime, sum, sum, summertime…well, almost. Millions of families are planning their vacations, and according to AAA…
Dealer News May 16Why Single Attribution is a Fool’s Errand
Affinitiv CEO & Executive Chairman Scot Eisenfelder explains why single attribution is a fool’s errand in this video…
Dealer News May 16Sporty Cars & Compact Vans Up
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
Dealer News May 15When It Comes to Service, the Sky Should NOT be the Limit
For today’s consumers, time is the ultimate commodity. No matter how much money they have, consumers are always…
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