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Interview with Lee Certilman, President/Dealer Principal of Nardy Honda Smithtown
A third-generation car dealer, Lee Certilman, president and dealer principal at Nardy Honda Smithtown, New York, was nominated…
Dealer News May 9Your Best Advertising Target!
The best money you’ll ever spend on advertising is targeting the people you consider your ‘best’ customer! Because…
Dealer News May 9Three Pointers to Maximize Purchased Unit Profitability
I’ve heard more complaints lately from dealers that it seems impossible to acquire wholesale inventory and make the…
Dealer News May 9What’s Tomorrow?
Almost a decade ago, the automotive retail industry was experiencing change at a pace that will live in…
Dealer News May 9Key Buy/Sell Trends for 2018
Anticipating Another Strong Year of Transaction Activity 2018 promises to be a very active year for buy/sells with…
Dealer News May 9Technology Does Not Replace Your People!
It Does However Facilitate Good People and Good Process Efforts A challenge for every organization is to attract,…
Dealer News May 9Stop Waiting, Start Changing
In a world increasingly picking up speed, passive leaders have never been more vulnerable. Recent history has demonstrated…
Dealer News May 9Is Prospecting for Customers a Lost Art?
As a salesperson, do you wait for leads and ups, or do you go out and actively prospect…
Dealer News May 9Why Creative Marketing Matters
So much of the conversation in automotive marketing today is focused on how to leverage technology and data…
Dealer News May 9















