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Social Media Transformation Part 1
CEO Jim Flint shares how social media has transformed and why dealers should alter their strategies to maximize…
Dealer News April 9
PCG Digital Makes Big Changes At The Top To Improve Brand
With new leadership, the digital agency seeks to streamline client partnerships and further identify its brand EATONTOWN, N.J.…
Dealer News April 8
Witt’s Wise Words: Don’t Manage With E Mails
CDK VP of Sales Bill Wittenmyer shares my managers shouldn’t rely on e-mail to manage their team.
Dealer News April 8
The Single Most Important Digital Retail Metric Is Also The Most Ignored
For dealers, the digital retail space is filled with more hype than ever. Digital retail companies promise a…
Dealer News April 8
Digital Sales Management Questions Car Dealers Should be Asking
By Drew Andersen, Senior Sales Manager, Adpearance Recently, I was talking to a sales manager who said he’d…
Dealer News April 6
The Death of the Gimmick
Giant inflatable gorillas? Waving arm tube men? Strings of balloons? If your dealership is still wasting monthly budget…
Dealer News April 5
Capturing Consumers in the Micro Moment: A Guide for Automotive Dealers
Consumers are shifting gears to the small screen… Most consumers will admit to impulse-buying, whether in a grocery…
Dealer News April 5
S.T.R.I.D.E to Business Success
Running a successful dealership is no walk in the park. It requires consistent focus, commitment, execution, and follow…
Dealer News April 5
Behavioral Marketing for the Major-Life Purchase: Automotive
Demographics don’t change much, but man, when they’re wrong they can cost you a lot of money. That’s…
Marketing April 5
