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Research Survey: Young Men and Women Divided on Digital Advice When Buying Cars
Raleigh, N.C.—More than 20 percent of young adults plan to purchase a car within a year, according to…
Dealer News August 4FordDirect Names Valerie Fuller Chief Operating Officer
DEARBORN, Mich. — FordDirect, a joint venture between Ford Motor Company and its franchise dealers, announced today the…
Dealer News August 4
Automotive Social Media Leader Shares Seven Ways to Attract Visitors, Build Genuine Fans and Generate Leads
Facebook is the fastest growing marketplace in your community. Fifty million current and future car buyers share their…
Dealer News August 4
Bob Glasser, Internet Manager & Dino Flora, Support Services Manager, JM Lexus
What truly distinguishes JM Lexus? The nine-hole putting green for customers on the rooftop of the service…
Dealer News August 4
Study: Website Appearance Is a Key Differentiator in Shopper Satisfaction with Auto Manufacturer Websites
WESTLAKE VILLAGE, Calif. — Website appearance—including design elements and color schemes—is driving many brand-level increases and decreases in…
Dealer News August 4
Subaru of America, Inc. Appoints New Chief Marketing Officer
CHERRY HILL, N.J. — Subaru of America, Inc. this week announced the appointment of Dean Evans to chief…
Dealer News August 3
FIAT® North America “Drives in” New Marketing and Advertising Campaign
Auburn Hills, Mich. – The FIAT® brand announced today the launch of an all-new marketing and advertising campaign,…
Dealer News August 3
Small Cars, Big Profits: Setting the Trend for Leasing
CINCINNATI — If there’s one thing automakers can count on, it’s that a subcompact car built on U.S.…
Dealer News August 3
CarZen Executives Explain How To Advertise and Sell to 50 Million iPad Owners
Over three million consumers per month are joining the ranks of iPad lovers, and it is changing the…
Dealer News August 3
