Clickz turns the spotlight on Adobe Primetime, a publishing platform that allows programmers and pay-TV to work together. A favorite dealership marketing tool of the past, TV advertising has just re-opened as a potential avenue for marketing again. Wait and see if history repeats itself, but in the mean time, take a look at the opportunities available in deploying a TV campaign, and the requirements for doing so just in case it becomes popular. Adobe has already spoken with Comcast Cable, and developed web properties that will integrate with Xfinity’s. Formatting, solutions and statistics that Primetime will offer can be viewed in more detail below:

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Adobe’s latest campaign ad for Primetime