Explore the session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024)!
Jeff Wyler Automotive Family’s Kevin Frye
Kevin Frye, Marketing Director, Jeff Wyler Automotive Family, will lead a session titled 2024 UX Study: Understanding Today’s Shopper.
What are the most effective ways to market during this challenging market with high interest rates, high inflation, and lower consumer confidence?
Join Frye at this session to explore the results from the 2024 UX study conducted this past August where you will learn from recorded answers from a panel of modern shoppers on what specials they would respond to, how they prefer to communicate with you, what catches their eye on your website, and much more. If you want straight facts and some clear directions on how to be the best with your marketing, join this leading-edge session.
Key takeaways:
- Learn which marketing specials are most appealing to today’s shopper
- Identify the best way to communicate to the modern shopper to get results
- Optimize your website for both car shopping and online service scheduling
DDCE2024 Overview
#DDCE2024 is a 2.5-day event, Oct. 8-10, 2024, at MGM Grand in Las Vegas that will bring together automotive dealers, OEMs, thought leaders, and solution providers to power business growth and connections. The 2024 Digital Dealer Conference & Expo is your chance to discover innovative solutions and gain cutting-edge strategies, actionable insights, and new ideas to implement for maximum impact.
Digital Dealer Conference & Expo will include:
- Enhanced networking: more meetups and fun ways to connect throughout the event
- A Speed Networking program, which offers dealerships and vendors a relaxed yet efficient way to explore a variety of innovative solutions
- An expo hall with 120+ cutting-edge auto retail solutions
- 75+ actionable sessions
- Masterminds and interactive workshops
- And more!
Digital Dealer offers full conference and expo badge options, as well as an expo hall-only option for Dealerships/OEMs. Digital Dealer Conference & Expo attendee badge types include:
- Dealership (exclusively for dealers and employees of a dealership)
- OEM (exclusively for vehicle manufacturers)
- Allied (anyone that supports, services, or sells solutions to dealerships falls under this category)
Click here to register now.
