Dealer OPS & Leadership
Mercedes-Benz Celebrates Summer With “Best Summer” Campaign
MONTVALE, N.J. -- Mercedes-Benz is inviting its Facebook fans to "Best Summer," an initiative that is celebrating summertime moments surrounded by Mercedes-Benz events including most recently Mercedes-Benz Fashion Week Swim. To participate, Facebook fans are asked to...
Average Unique Visitors Up in July
According to a data from Dataium, the conversion rate of the average unique visitors to shoppers was up 55% during the month of July 2012. This information is based on statistics for national automotive Internet behavior for July 2012. Below are a few key statistics...
MyPRGenie Helps Small Medium Businesses (SMBs) Turn Buzz into Leads with its new PR and Social Media Package for Enterprises
New York, NY --MyPRGenie, the leading cloud-based, PR and social media platform, now makes it easier for companies in the SMB space to market in the social media universe. Starting today, as part of the basic package for $179/ year companies can access the MyPRGenie...
ADP Study Reveals One Third of Midsized Companies in the U.S. Incur Penalties for Noncompliance
Outsourcing Payroll Increases Among Midsized Companies ROSELAND, N.J. -- In today's challenging economic and increasingly regulated business environment, midsized companies must tightly manage employee costs to help improve their bottom line and support business...
America, Japan and Korea Lead Medal Count in AutoTrader.com Automotive Games
Vehicles from seven countries competed across 10 events in the first-ever AutoTrader.com Automotive Games.ATLANTA -- In the first-ever AutoTrader.com Automotive Games, we pitted vehicles from seven countries across 10 events and leveraged shopper activity on the site...
Cobalt Vice Presidents Discuss The VIN Journey
Every day local shoppers see your inventory in online ads and on your website. The average VIN sitting on your lot is presented hundreds of times. What if you knew who was looking at a particular VIN, how long they were looking or how often? What if you knew which...
Founders of DealerOn and Dataium LLC Explain How to Dramatically Increase Leads from Your Website
Dealers spend thousands of dollars a year on third-party leads, non-verifiable advertising slots on third-party sites, and questionable marketing platforms with unproven revenue models. They continue to ignore the one investment of their time and marketing resources...
Subaru Facebook Fans to Take the Wheel Again for 2012 “Share the Love” Event
CHERRY HILL, N.J. -- Subaru of America Facebook fans will take the wheel on Aug. 6, and select two charities to join three others for the automaker's 2012 "Share the Love" event. Subaru has donated nearly $20 million to charitable organizations through its "Share the...
Task-based Dealerships
A typical day for a dealership employee is guided by their job functions. An example of various job functions are answering the phones, cashiering customers, writing customer repair orders and selling vehicles to customers. Of course if an employee’s primary job...
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