Dealer OPS & Leadership
Alternative Fuel Vehicle Supporters Desire Vehicles from BMW, Lexus, Toyota, and Ford
Phoenix Marketing International’s Alternative Fuel Vehicle Consideration Study: Opportunities Lie in Shaping Alternative Fuel Image and Appeal to Youth Detroit, MI – Phoenix Marketing International (Phoenix), a Honomichl Top-30 market research firm, reported findings...
Ford of Canada and CAW Reach Tentative Agreement on New National Labour Contract
The following statement is attributable to Stacey Allerton, vice president, human resources, Ford Motor Company of Canada, Limited. OAKVILLE, Ont. – Ford Motor Company of Canada, Limited and the Canadian Auto Workers union (CAW) have reached a tentative agreement on a...
3 Birds Marketing Experts Explain How To Maximize the Dealership’s Most Valuable Asset: The Customer Database
If a hailstorm was coming, most dealers and managers would take steps to protect their inventory from damage. If a vehicle on the dealership lot got splashed with mud, most dealers and managers would wash it to make sure their inventory showed well. Yet too many...
E-Commerce Director of Spitzer Automotive Shares How to Turn Internet Analytics into Results
As dealers and managers, you are often promised by your vendors real data, analytics and transparency. When you multiply this by a minimum of eight vendors supplying all that… Ex: Web provider, call tracking, Cars.com, AutoTrader.com, live chat, CRM provider, lead...
Kia Motors America Partners With HerHighway In A Nationwide Drive To Raise Awareness Of Breast Cancer
Kia Provides Vehicles for Drive Breast Cancer Awareness EventIRVINE, Calif. -- Kia Motors America (KMA) announced today that it has partnered with HerHighway.com, an online site empowering women with bumper-to-bumper automobile knowledge, to supply Kia vehicles for...
Cracked Fuel Line Prompts Ford Recall
According to the National Highway Traffic Safety Administration’s website, Ford Motor Company is recalling over 5,400 Ford Edge vehicles from the 2012 model year. NHTSA’s website said the Edge vehicles equipped with the 2.0L engine could have a cracked fuel line,...
Economic Confidence Declines Sharply Among Aftermarket Business Leaders
Results of the joint Business Confidence Index for July 2012, show that aftermarket business leaders were considerably more confident in the future of the automotive aftermarket over the next 12 months, than they were regarding the economy in general, reports AAIA and...
ClearMechanic Launches “Ask a Local Mechanic!” Feature in San Francisco Bay Area
Consumers can e-mail questions to local dealers and shops and ClearMechanic guarantees a response SAN FRANCISCO -- ClearMechanic, provider of technology to improve the auto repair experience, today announced a new feature allowing San Francisco Bay Area consumers to...
Ethanol Fuel Technology to Headline NASTF at ASRW
St. Johns, FL – Multi-media car-talk personality and automotive service industry veteran, Bobby Likis, brings ethanol fuel system experts into the Fall 2012 General Meeting of the National Automotive Service Task Force (NASTF). Likis's panel will present exciting new...
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