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5 ways the auto industry let consumers down in 2014

5 ways the auto industry let consumers down in 2014, from Consumer Reports. Bad behavior from automakers and dealers We’re excited for the year ahead in cars. New drivetrains, designs, and technologies make every new year more exciting than the las
Jan 14, 2015
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Cleveland Honda dealers blaze trail with regional ad tactics

Cleveland Honda dealers blaze trail with regional ad tactics, from Automotive News. When American Honda Motor Co. decided 18 months ago to fund marketing for regional dealer associations, members of the Northern Ohio Honda Dealers wanted to do more t
Jan 14, 2015
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GM to use GM Financial for subsidized leases

GM to use GM Financial for subsidized leases, from MarketWatch. General Motors Co. plans to use its GM Financial lending arm as the exclusive provider of subsidized leases in the U.S., a move that could help boost earnings while significantly increas
Jan 14, 2015
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Auto dealers, experts say 2015 car purchases will slow slightly but won’t grind to halt

Auto dealers, experts say 2015 car purchases will slow slightly but won’t grind to halt, from The Blade. The auto industry’s glimmering rise is expected to continue in 2015, though not quite with the same white-hot intensity of the last few years
Jan 14, 2015
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CARPHORIA Launches Dealer Services Division to Help Dealers Increase Inventory Turn and Eliminate Wholesale Loss

First-of-Kind Service Changes the Wholesale Game HOUSTON, TX–(Marketwired – January 14, 2015) – CARPHORIA, an innovator in the auto services industry that is driving change in how cars are bought and sold, today announced an expans
Jan 14, 2015
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NCM® Associates Poised to Unveil LiveAudit™, Another Industry First, at NADA 2015

Overland Park, Kan., Jan. 13, 2015 — NCM Associates (www.ncm20.com), a 100% employee-owned company and pioneer in the 20 Group peer collaboration model, provider of automotive retail consulting, management training and operations Benchmark® an
Jan 14, 2015
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Find Collision Repair Equipment for Today’s Vehicles in the Chief and Elektron Booth at NADA Expo

Madison, Ind. (Jan. 14, 2015) – Dealers will find the structural repair equipment they need to properly repair collision damage on modern vehicles in the Chief Automotive Technologies and Elektron booth #2419S at the NADA Expo Jan. 23-25 in
Jan 14, 2015
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Castrol® to showcase the Castrol Protection Plus program, which features a ‘Forever’ engine warranty & 24-hour Roadside Assistance, at the 2015 NADA Convention

Wayne, NJ – January 7, 2015, Castrol® to showcase the Castrol Protection Plus program, which features a ‘Forever’ engine warranty & 24-hour Roadside Assistance, at the 2015 NADA Convention. Dealers who focus on used cars and li
Jan 14, 2015
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DMEautomotive Launches Mobile Loyalty; Program Targets Retention Bleed by Capturing the ‘Always-On’ Consumer

New Driver Connect mobile app enhancements make customer loyalty points easily available to “on-the-go” dealership customer; attacks increasing service interval with program proven to increase retention DAYTONA BEACH, Fla. – January 13, 2015 �
Jan 14, 2015