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Auto Retail News

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3 Steps to Comprehensive Compliance Training

Auto dealerships that are not compliant feel the impact directly in terms of their loss of profits and reputation. Without a comprehensive compliance training program, car dealers’ bottom lines
Aug 2, 2016
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Airbag Recalls Mean Unsellable Cars Pile Up At Dealerships

Auto dealers have thousands and thousands of mostly used cars they can’t sell until they perform recall work on Takata-brand air bags
Aug 2, 2016
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Video: The New Showroom

It’s no secret the world has changed in terms of how consumers are researching and buying cars today versus just a few years ago. Multiple studies have shown that the average consumer visits
Aug 1, 2016
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The Benefits Of Being Social & Gaining Data

According to the Pew Research Center, 71% of online adults have a Facebook account—a statistic that, in itself, gives way to quite a bit of insight. Social networking, sharing, and marketing
Aug 1, 2016
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Service Advisors: Is It Being Done, Or Is It Being Done RIGHT?

There’s a great divide between going through the motions and getting the job done right. Are your customers getting the best from your staff?
Aug 1, 2016
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Well Done Toyota, Now All the Other OEM’s Should Follow Suit

Within the span of the past few weeks I have had the opportunity to attend a digital learning lab hosted by Toyota that had representation from Facebook and Google.
Aug 1, 2016
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Be The Guide: How Smart Companies Approach Marketing Today

Every human being wakes up and identifies as the protagonist in a story. Brands, including personal brands, who begin with this concept in mind when creating their marketing plan, actually get
Aug 1, 2016
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Flick Fusion Introduces 360VR, Revolutionizing Online Auto Shopping with Virtual Reality Inventory Videos

Flick Fusion today introduced 360VR, a groundbreaking product that allows auto dealers to create and showcase virtual reality (VR) customer engagement videos on their websites, in email
Aug 1, 2016
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Hard Facts: How To Benefit From Pay-Per-Click [VIDEO]

Have you seen these 2 features that Google has slowly been rolling out? Both relevant to your business, these features will increase your click-through rate, your mobile site traffic, and your
Aug 1, 2016