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Why So Serious? Earning Loyalty, Advocacy & New Customers through Humor
Last week, a UK based travel company received an interesting Facebook post – a user posted a screenshot of a travel itinerary that listed a layover of 413,786 hours (or roughly 47 years).
Sep 7, 2016
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DealersLink Announces Expansion into Illinois
DealersLink, the original data-driven dealer direct sourcing platform, focused on helping car dealers source and acquire the right used vehicles for their retail markets
Sep 6, 2016
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Master a 3-to-5-Day Time-to-Market for a Centralized Recon Department
Continuous process improvement, an efficiency discipline learned from manufacturing, should drive the modern auto dealership. A good first place to implement this culture is in the reconditioning department.
Sep 6, 2016
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This Week in Social Media News: Week of September 6, 2016
Snapchat just made things a lot easier for those looking to create customized on-demand geofilters. With its launch of templates that users can now customize directly through its website
Sep 6, 2016
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Unfair? You Bet It Is…
I don’t think I was in the car business one hour before I heard that catchy little phrase. Sure enough, over the course of my retail career, I suspect I was lied to over and over again by the best of them.
Sep 6, 2016
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For Maximum Revenue You Must Get Emotional
Many businesses, including the automotive industry, have a strong focus on creating a better customer experience through technology. In fact, technology has transformed the customer
Sep 6, 2016
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Make Dealership Used-Car Ops Faster, More Profitable
Dealerships with strong used-car operations share two things in common. They’ve reduced the cost of acquiring inventory cars and recondition them faster.
Sep 2, 2016
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Used-Car Firms Kick Ads into Gear
As used-car retailer Carvana makes a push into the local home turf of industry leader CarMax, the two companies are taking to the airwaves to distinguish themselves to consumers,
Sep 2, 2016
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DRIVIN DealerSelect Program Matches Vehicles to Dealers
DRIVIN, a premier service for automotive dealers that utilizes data to help sell, source, acquire and deliver quality used vehicles for its dealer partners,
Sep 2, 2016