Auto Retail News

On this episode we are going to talk about the importance between a great relationship between your sales staff and BDC.

According to Google and Millward Brown “online video is the #1 ad format to discover and consider a new brand.” Online video is exploding and expected to grow from $9.9B in 2016 to over $28B in 2020.

So many times we talk about using video to communicate your message to your customers. But what’s the right way to make a video?

Issues outside of your control can hamper even the most effective marketing initiatives. While it’s a frustrating dynamic, it’s one that every marketer is likely to experience at some point.

A recent study co-released by VinSolutions and DealerKnows provides new insight into the automotive industry’s overall CRM usage and its effect on dealership performance

Most dealers have spent many years in the car business. They know what it takes to sell cars. They know when a customer walks onto the lot, the salesperson must give a professional

According to the survey, dealers worry that vehicle sales will suffer due to the additional cost of accessories, and the dealers who opt out of accessories sales altogether claim

So you’re all signed up to go to NADA100 and you’re counting down to January 26? (If you missed that whole registration thing, go HERE!)

What’s the “right” way to use Facebook Live? From analytics to getting more reach, Brad and Nicole have all your Facebook Live questions answered.