Auto Retail News

Ultimately, with every marketing solution across the board, the client wants to know whether their investment is paying off and providing a good return. If you’re a dealer, you are used to vendors providing reports measuring their performance. Thes

How is your budget shaping up for 2018? Having fun yet? This is the second part in a series of blogs on how to create a budget that will help you achieve your growth goals. In Part 1, I shared tips on how to do a SWOT analysis. This installment will

Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market I

We’ve all seen them. Banner ads, or display advertisements, are everywhere. They’re a marketing tool that is used on websites and can come in a variety of formats, like images, videos, gifs, etc. You might even have some on your own website. Unfo

For many marketers, most consumer messages have long been based on some sort of sense of urgency. Take dealerships, for example. Even when the customer is in the dealership, everything is about the “big sale” and the threat of “buy now or lose

For some people, it’s family. For others, it’s pets. Others will maintain it’s their career, and some will point to their favorite pastime. Regardless of what anyone chooses, there is a common denominator used to keep up with their passion R

Grant Supports the New KAR Auction Services City Life Wheels Training Center CARMEL, Ind. – December 6, 2017 – KAR Auction Services, Inc. (NYSE: KAR), a global vehicle remarketing and technology solutions provider announces its $250,000 commitmen

Creates Seamless End-To-End Buying and Selling Experience for Dealers CARMEL, Ind. – December 6, 2017 – TradeRev, a dealer-to-dealer digital mobile auction application, announced its latest release and the most advanced version of its technology

In receiving Expedia Media Solutions 2017 Partner Award, Sixt earns recognition from Expedia for excellence and creativity in running creative digital marketing campaigns, another reason why the company continues to grow and thrive in the U.S. market