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Hard Facts: Pinterest for Business – How to Set Up Rich Pins and Promoted Pins
When it comes to finding shoppers, Pinterest is the place to be. Promoted Pins and Rich Pins drive exponential traffic in comparison to other social media platforms. Traffic driven from Pinterest earns, on average, $58.95 more than traffic driven fro
Aug 27, 2018
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Auto/Mate Integrates DMS with ProMax, Helping Dealers to Streamline Lead Generation and Sales Process
Albany, NY – August 27, 2018 – Auto/Mate Dealership Systems has integrated its dealership management system (DMS) with ProMax, a leading supplier of retail automotive CRM/ILM, desking, credit and compliance software. Dealers using both Auto/Mate
Aug 27, 2018
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Advancing Technology and the Public Threat
If you’re a movie fan, at some point, you will almost certainly have witnessed a scene where a villain sabotages a vehicle. The unsuspecting character gets into their car, fires up the engine and it explodes, dramatically. Or, perhaps the villain m
Aug 27, 2018
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The “Secret” To Driving Walk-In Traffic
While virtually every car buyer conducts hours of online research before they purchase a vehicle, the overwhelming majority simply show up on dealers lots with no prior communication. They don’t call, submit a lead or chat with your team. They’re
Aug 25, 2018
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How Automotive Can Get More Personal with Machine Learning
Automotive dealerships are no longer competing with other dealerships to win customers in the digital world. The real competition is coming from sites outside automotive such as Amazon, Netflix, Spotify, and Tinder, which have created new standards o
Aug 24, 2018
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Freebie Fridays: Average Is the Point Where Sucks Begins
Successful people don’t strive for average – they strive for exceptional! ELEAD1ONE Partner Bill Wittenmyer shares his take on performance & why great producers need management attention.
Aug 24, 2018
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Stop Chasing Your Customers to Your Competition
Chip King explains why making your inbound phone processes can cost you sales if you don’t change your phone process.
Aug 24, 2018
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Connecting with Prospects
Scot Eisenfelder explains the differences between personalized and broadcast media and how engaging with consumers on multiple media channels will benefit your dealership.
Aug 24, 2018
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How to Win the Marketing Battle: Exchange Cookies for People
The world of retail is setting the pace for embracing how technology is transforming the consumer buying process. The companies who are winning with consumers (Amazon, Netflix, Apple) have stopped looking at marketing by “channels” and are looki
Aug 24, 2018