Auto Retail News

Forecasted flattening markets, buyer preferences, the rise of AI, and more are hitting the automotive industry hard, and it’s important for dealers to alter their perspective about the types of customers to focus their efforts on and how best to en

When you hear about someone being obsessed about something, at first you may perceive it as a negative thing. Here is a definition of the word obsession – it “is an idea or thought that continually preoccupies or intrudes on a person’s mind

The Principle of Reciprocity begs the question, “What Have You Done for Me Lately?” By definition, reciprocity is the practice of exchanging things with others, for mutual benefit; by design, it is the ambiguous idea that people feel obligated to

Every piece of software I’ve ever designed is built around my belief in the resiliency of the middleman. With each technological boom, from the industrial age, through the dot com boom, the middle man has faced and overcome existential threats. Cas

Develop Your Coaching Skills What does a leader look like and how profound are their consistent convictions towards creating a healthy and growing work environment? When asked, many folks will answer this by naming various individuals such as politic

Why Deals in Auto Retail Do Not Close as Often as They Could An oft-repeated phrase we hear regularly from dealers considering selling their stores is “I already have identified a buyer.” Well and good, but “having a buyer” and getting a tran

Organizations frequently embark on various cost reduction initiatives across their enterprises. Some organizations have purchasing departments and their role is typically to get the right product or service, to the right location, at the right time a

Author Joe Calloway described a “brand” well in his book Never by Chance: “A brand is defined as a trademark or distinctive name, reputation, or capability that identifies and differentiates a product or service from the competition, for better

If you’re familiar with video marketing, you know that having videos on your dealership’s website improves SEO value. Google and other search engines are always trying to provide users with helpful video content, but search engines don’t always