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Tips for Managing a Multi-dealership Insurance Program
From an insurance perspective, multiple dealership groups are usually managed in one of three ways. First is a unified approach where all dealerships are included on one set of policies with consistent coverage. In some cases it is necessary to pro
Jan 17, 2013
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Ladies and Gentlemen, Start your Engines!
Registration for the 14th Digital Dealer Conference & Exposition, May 7-9 in Orlando, FL is now available at: www.DigitalDealerConference.com Save $200 by taking advantage of early bird rates and save even more on each registration by bringing mu
Jan 17, 2013
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Nissan Resonance Concept Wins EyesOn Design Award for Best Concept Vehicle at North American International Auto Show
Detroit, MI – Hours after unveiling the Nissan Resonance, a design concept previewing the direction of future Nissan crossovers, the vehicle was selected as winner of the EyesOn Design Award for Best Concept Vehicle. The announcement was made at t
Jan 16, 2013
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How to Address the Top Three Concerns of Today’s Used Vehicle Buyers
Most dealers agree that used vehicle buyers typically have three key questions on their minds as they’re considering a purchase: Is this the right car for me? Is this the right deal? Is this the best dealership for my business? These questions are
Jan 16, 2013
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Change and Technology
Are you getting ready to change your DMS, CRM or install another new software program? Have you hired a new manager that is starting soon? Are you buying or selling a dealership? Change is stressful for your staff. They would like everything to sta
Jan 16, 2013
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Nissan Brings Global Context To U.S. Marketing
According to an article posted on MediaPost, stimulating the senses can be used as a marketing tool. Nissan has a lot of changes in strategy, on mobile vehicle marketing communications, and in the air. Literally. The air in Nissan’s exhibition
Jan 16, 2013
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Greenway Dodge Triples Internet Sales in Partnership With Kain Automotive and NCM(R) Associates
Overland Park, KS – NCM Associates (www.ncm20.com), a leading provider of 20 Groups, management training, retail operations consulting, and operations benchmarking services for automotive dealers, today announced that since partnering with N
Jan 16, 2013
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6 Predictions for 2013: Search Marketing & Big Data Analytics
According to an article on Search Engine Watch, 2013 will be the year of Big Data. Read the full story here. Without a doubt, 2013 will be even more challenging for search marketers to break through the noise and engage with their audience. The amoun
Jan 16, 2013
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New Year, New Look for Your Dealership Website
Kettering, OH – Naked Lime Marketing, a full-service marketing, advertising, and web agency for automotive retailers, has developed nearly 20 new website themes designed to enhance the appearance and usability of dealership websites from Naked L
Jan 16, 2013