Auto Retail News

New Leaf’s President & Chief Operating Officer, Rick Gavino, selected the PCRS system to replace its existing platform for 3 key areas of improvement: 1. Policy Administration “Our customized PCRS system gives us the flexibility to design new

From Search Engine Journal: Search Marketing – Know the competition, know yourself. Sun Tzu says, “Know thy self, know thy enemy. A thousand battles, a thousand victories.” There is truly an art to the search marketing war, so I find Sun Tz

Local car dealership trends reflect national automobile industry, according to Springville Journal. The United States automotive industry continued to grow in 2013, hitting a six-year high. After finishing with the highest post-recession sales number

Carfax today announced the renewal of their nine-year partnership with Cars.com that allows dealers to include Carfax Vehicle History Reports on their Cars.com listings. Today, Carfax has more than 27,000 dealers who have already chosen to offer free

Wolters Kluwer Financial Services announced today that Frazer, a leading provider of Dealer Management Software, has integrated their Bankers Systems® brand retail installment contracts. The integration provides Frazer with the ability to electronic

Auto dealers try to get buyers into vehicles faster amid web advances, according to The Detroit News. One automotive executive wants car buyers to spend a mere hour in dealerships while completing the purchase. If achieved, that would mark a seismic

In 2014, the industry should put a greater focus on the experience consumers are having in dealerships, according to AutoTrader.com®. Combining insights gained through years of consumer research, as well as working with a third-party firm to underst

15 tips on marketing spend from Fullstart. Our friends at the YEC asked 15 entrepreneurs to share how bootstrappers should allocate resources for marketing and advertising. Here’s what they found: Channel Your Inner Seth Godin When I was starting T

Trade group to recommend changes to how U.S. car dealers extend loans, according to The Wall Street Journal. A regulatory crackdown on potential discrimination in the $845 billion auto-lending market is prompting a key trade group to recommend change