Trending Auto Retail News
Insights on SEO for Dealers Tending Their Own Websites
According to a story on Search Engine Watch, there are some simple SEO measures that small businesses, like automotive dealerships, can benefit from. Click here to view the full story. SEO audits provide the most bang for your SEO buck. But, conducting robust and...
GM in Talks With Facebook Regarding Ads
According to Reuters, GM is in talks with Facebook about a return to paid advertising. Read the full article here. Jan 16 (Reuters) - General Motors Co and Facebook Inc are discussing the return of the U.S. automaker as a paid advertiser about eight months after GM...
Michigan Automotive Innovation Takes Flight with Cloud Computing
Ann Arbor, MI - (Business Wire) - This week, Detroit’s North American Auto Show (NAIAS) celebrates connectivity with its own “Official NAIAS 2013 Mobile App” to enhance the auto show experience. Apps are the new chassis for delivering better consumer experience,...
Tips for Managing a Multi-dealership Insurance Program
From an insurance perspective, multiple dealership groups are usually managed in one of three ways. First is a unified approach where all dealerships are included on one set of policies with consistent coverage. In some cases it is necessary to provide separate...
Ladies and Gentlemen, Start your Engines!
Registration for the 14th Digital Dealer Conference & Exposition, May 7-9 in Orlando, FL is now available at: www.DigitalDealerConference.com Save $200 by taking advantage of early bird rates and save even more on each registration by bringing multiple personnel...
Nissan Resonance Concept Wins EyesOn Design Award for Best Concept Vehicle at North American International Auto Show
Detroit, MI – Hours after unveiling the Nissan Resonance, a design concept previewing the direction of future Nissan crossovers, the vehicle was selected as winner of the EyesOn Design Award for Best Concept Vehicle. The announcement was made at the North American...
How to Address the Top Three Concerns of Today’s Used Vehicle Buyers
Most dealers agree that used vehicle buyers typically have three key questions on their minds as they’re considering a purchase: Is this the right car for me? Is this the right deal? Is this the best dealership for my business? These questions are not new, of course....
Change and Technology
Are you getting ready to change your DMS, CRM or install another new software program? Have you hired a new manager that is starting soon? Are you buying or selling a dealership? Change is stressful for your staff. They would like everything to stay the same. But...
Nissan Brings Global Context To U.S. Marketing
According to an article posted on MediaPost, stimulating the senses can be used as a marketing tool. Nissan has a lot of changes in strategy, on mobile vehicle marketing communications, and in the air. Literally. The air in Nissan's exhibition space at the North...
Greenway Dodge Triples Internet Sales in Partnership With Kain Automotive and NCM(R) Associates
Overland Park, KS - NCM Associates (www.ncm20.com), a leading provider of 20 Groups, management training, retail operations consulting, and operations benchmarking services for automotive dealers, today announced that since partnering with NCM Associates and Kain...
6 Predictions for 2013: Search Marketing & Big Data Analytics
According to an article on Search Engine Watch, 2013 will be the year of Big Data. Read the full story here. Without a doubt, 2013 will be even more challenging for search marketers to break through the noise and engage with their audience. The amount of information...
New Year, New Look for Your Dealership Website
Kettering, OH – Naked Lime Marketing, a full-service marketing, advertising, and web agency for automotive retailers, has developed nearly 20 new website themes designed to enhance the appearance and usability of dealership websites from Naked Lime. “As the saying...
Join us for Digital Dealer Las Vegas 2021