Trending Auto Retail News
2014 SRT Viper TA – Ready to Attack Any Road Course
Viper TA (Time Attack) spec-package designed for extreme performance in a special road course focused handling package Only 33 units in special “Crusher Orange” exterior paint color will be available beginning third quarter 2013 Auburn Hills, Mich. - Configured...
How to Make Every Lead Count
From Sales Leadership Council, making every lead count takes more than just a day of cold-calling. Using CRM systems and formulas to revamp your sales teams' workloads is just one tactic suggested here, and the importance of social media gets a deeper look. Future...
Online Reputation Management, Simplified
Learn ways to diminish bad reviews, improve your reputation and gain sales through SEO. The following video is very straightforward, easy to understand and features a minimum of acronyms:
Interview with Mark S. Templin, Lexus VP and GM
Leaders Online interviewed the GM of Lexus' Product Marketing Planning Division this week. Mark S. Templin explains the importance of design, mode, and expanding concept and product lines. He describes the luxury car market and his personal commitment to the dealer...
Customer Satisfaction: How Do We Measure It?
From TireBusiness, Auto dealerships are making waves by improving their service facilities and expanding their retail programs. Customer touch-point and overall CRM integrates into top dealerships with the help of the Service Advisor, and team that backs the...
Reinventing the Wheel, and Tire Sales
Tire Business explains Why Car Dealers Should Pursue More Tire Sales In-House in this look at the role tire dealers play in a car customer's shop cycle. Tire dealers may not seem like much of a threat, but upon sale they can be poaching your service needs. If you...
Ram Truck Brand and Detroit Red Wings Continue Partnership for 2012-13 Season
Expanded Partnership Includes Two 100-Foot Images Welcoming Fans to Joe Louis Arena Detroit - The Ram Truck brand, Chrysler Group LLC’s Great Lakes Business Center and Southeast Michigan Ram dealers are continuing their partnership with the Detroit Red Wings, one of...
Moab Easter Jeep Safari Vehicle Sneak Peek 2013
Auburn Hills, Mich. - Jeep and Mopar have once again joined forces to create a selection of concept Jeep vehicles for the upcoming 47th annual Easter Jeep Safari, taking place in Moab, Utah, March 23-31. The Jeep Grand Cherokee “Trailhawk II” concept and the Jeep...
Long-Tail Keyword Tactics: a Must for SEO Success
According to Search Engine Watch, long-tail keywording is still one of the top tricks to have up your sleeve. As a digital marketer in the dealership, you must cover all your bases when optimizing your pages for Google to generate your ranks. Don't forget the kind of...
Repair Shop Case Study: Bizarre Voltage Drops & Battery Bypasses
According to Search Auto Parts, a battery issue is not always a battery issue. Take a closer look at this basic Ford Escort repair that displays the simplicity and universality of aging car problems. See more from this simple reminder on car diagnosis in the...
Competitive Service: Retail Tips for the Used and Service Departments
NCMi reports on intel gathered at the service department's retail department. Evaluations from a dealer retail professional on hard packs, trades and recon as well as cycle time and used vehicle pricing are just a few of the useful recommendations for cutting costs...
International Car Dealing, and Smart Business Goals for Automakers and Dealers
AutoNews takes a look at the ever-rising trend of marketing to Spanish-speakers in America as the overall Hispanic market and buyership increases. The importance of understanding what cultural approaches to take, samples of manufacturers implementing these tactics,...
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