Trending Auto Retail News
Federal Trade Commission Crack Down – Are you in Compliance?
The Federal Trade Commission (FTC) and other government entities have taken an increased interest in dealership practices and have intensified enforcement and arrests over the past 16 months. They have specifically focused on deceptive and illegal practices by auto...
Survey: 76% Of Shoppers Would Consider Bypassing Dealerships & Buy Cars Online
Survey: 76% Of Shoppers Would Consider Bypassing Dealerships & Buy Cars Online, from The Car Connection. If you're like many folks, you have an aversion to conventional car dealerships. (Honestly, no one likes haggling.) Also, if you're like many folks, you buy a...
Automile Scores $5M To Connect Your Car To The Cloud
Automile Scores $5M To Connect Your Car To The Cloud, from TCTV. Automile, which offers a device and platform that connects your car to the cloud so you can track various kinds of data, has closed a $5 million Series A round. The investment was led by Dawn Capital and...
Ford to offer 2016 F-150 half-ton pickup with ability to run on CNG, propane
Ford to offer 2016 F-150 half-ton pickup with ability to run on CNG, propane, from Vehicle Service Pros. Ford will offer the 2016 F-150 with an available gaseous-fuel prep package that enables 5.0L V8-powered models to run on clean, low-cost compressed natural gas or...
5 Warning Signs Your Dealership’s Online Marketing Provider is Taking You to the Cleaners
5 Warning Signs Your Dealership's Online Marketing Provider is Taking You to the Cleaners, from DealerSolutions. I spend a lot of quality time with auto dealers, and am often surprised at the state of their online marketing programs. Sometimes I am even downright...
Lead Enrichment for Better CRM Database Maintenance
Lead Enrichment for Better CRM Database Maintenance, from deBanked. Simply put, lead enrichment is a process that goes beyond regular CRM database maintenance – it is a smarter way to score leads based on explicit data, allowing sales and marketing teams to quickly...
Wasted Leads, a Plague in the Business Financing Industry
Wasted Leads, a Plague in the Business Financing Industry, from deBanked. Many people don’t know this, but a few years ago I dabbled in online lead generation for business lenders and MCA companies. I did online marketing, captured prospects, qualified them using a...
One Crucial Step to Lead Management: A Professional Volley
One Crucial Step to Lead Management: A Professional Volley, from DealerRefresh. A real email conversation between a former ISM of mine and his prospect: Customer: Hello (Name Excluded), Everything you sent looks great. Do you have any on your lot in the Salsa Red...
Automotive industry: Innovation driven by electronics
Automotive industry: Innovation driven by electronics, from Embedded Computing Design. High-end electronics provide drivers and passengers with in-car navigation and entertainment and information delivered over a wireless network. In fact, many car buyers today care...
Video Styles that Attract and Convert Shoppers, for Ecommerce
Video Styles that Attract and Convert Shoppers, for Ecommerce, from Practical Ecommerce. In today’s marketing world, companies spend much time and money deciding how to create the most compelling content to promote their brands. One way to do this is with video. There...
Porsche’s Atlanta center opens in June
Porsche's Atlanta center opens in June, from Automotive News. ATLANTA -- Beginning in June, potential Porsche buyers can test drive the brand’s cars and crossovers at the company’s new $100 million U.S. headquarters and customer experience center in Atlanta. Porsche...
Google AdWords Announces New Tools & Formats As Mobile Search Surpasses Desktop
Google AdWords Announces New Tools & Formats As Mobile Search Surpasses Desktop, from Search Engine Land. Tuesday's #StepInsideAdWords event featured new mobile-friendly ad formats for three verticals, re-vamped automation tools, and attribution and bidding...
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