Trending Auto Retail News
The Dealership Experience: Do Your Customers Like You?
For most people, buying a car isn’t a regular, everyday activity. It’s an occasion that doesn’t come around all that often, and when it’s time to shop for a new car, consumers expect
Helion’s Nachbahr Reveals Five Reasons Why Call Flow Becomes Disrupted & How to Handle at AICPA
Helion Automotive Technologies, a leading provider of information techology (IT) solutions for auto dealers, announced today that Erik Nachbahr will present at the AICPA
Service Retention Relies on Consumer Trust
When a customer buys a new car from a dealership it’s almost a given that service also just gained a new customer. Most of the time, if the customer is local, they will start bringing
Wheel’s Auto to Announce CPO Merchandising Best Practices at Used Car Week
At the Used Car Week conference next month in Las Vegas, Wheel’s Automotive Dealer Supplies, Inc. will announce its line of CPO-specific visual marketing ideas for automobile dealers.
![Hard Facts: What’s the Deal With Google RankBrain? [VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/09/HardFactsHeader-092316-400x250.png)
Hard Facts: What’s the Deal With Google RankBrain? [VIDEO]
Since 2015, Google has been using something called Rankbrain, and it was used to process and deliver more relevant and organic search results. How? It was even a mystery to Google!
Kat Züber Has Been Named Manager | Campaign Performance of ZMOT Auto
The Cardinale-Group of Companies is pleased to announce that Ms. Kat Züber has been named Manager | Campaign Performance of ZMOT Auto,
60% of Millennials Block Ads; Find Social Ads More Relevant Than Search Ads
Busy millennials are crunched for time. They rush by in a blur, barely stopping to look at anything for more than a couple seconds—so getting and keeping their attention is difficult,
![Autodisrupter Episode 10 – One Price, Haggle or Both?? [EXCLUSIVE VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/09/img-autodisrupter-episode10-400x250.png)
Autodisrupter Episode 10 – One Price, Haggle or Both?? [EXCLUSIVE VIDEO]
On this episode, I am talking about the One Price vs Haggle Price and can you have the best of both worlds.
Use Attention and Intention to Increase Sales to Women
Most everyone understands that creating new habits is difficult. Time, attention and review are necessary parts of developing successful strategies. This applies to increasing sales to women for your dealership.
5 Ways Omnichannel Is Destroying the Auto “Retail Store”
In the United States, the ultimate retail store was the car dealership. It was, in fac,t the only place you could go buy a new car a few years ago.
Phone-Ups that Show-Up
Every time I ask a group, whether it be dealers or salespeople, what the goal of a sales call is they tell me it’s to “set an appointment.” No, it’s not! Let me explain with two scenarios.
US Government Outlines Policy on Self-Driving Cars
It’s not out of the realm of possibility for fully self-driving cars to hit public roads in the next few years, what with Google, Tesla, Uber and other big-name companies working on the technology
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