Trending Auto Retail News
Think Tank Tuesday : 3 Ways to Outshine Your Competition [VIDEO]
How do you create a competitive advantage? This week on #ThinkTankTuesday, Samantha, Dan, and Paul discuss how our team uses creativity and other strategies to build an advantage over competitors.
Helion Issues Top Five Information Technology (IT) Priorities and Recommendations for Auto Dealers in 2017
Helion Automotive Technologies, a leading provider of information technology (IT) solutions for auto dealers, today announced the top technology priorities for auto dealerships in 2017
Feedback Is Important; if Interpreted Correctly
Customer feedback is important to any business’ growth. That’s why many send out customer satisfaction surveys and managers pay attention to that feedback.
Texting Is Not Equal to Communication
The famous Albert Mehrabian developed a communication model in which he demonstrated that only 7% of what we communicate consists of the literal content of the message.
Are You Playing Russian Roulette With Your Marketing?
These days, Google searches are much more personalized and localized. For example, when a consumer types in a search query at their home it produces different results to the exact same
53% of Users Who Tweet at a Brand Expect a Response Within the Hour
Today’s consumers expect quick responses—whether they’re waiting in line at the grocery store, waiting to get food at a restaurant, or waiting for communication from a business. When it comes down to it,
Hard Facts: Live at Google NYC [VIDEO]
This week’s #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Do I Need a Separate Facebook Account for Business?
Unless you’ve been on a deserted island somewhere, you know that Facebook is a valuable channel for marketing yourself and your business. Salespeople leverage it to stay in touch
The Big Easy Survival Guide for NADA100
It’s time to get ready for NADA100! For the automotive industry, this is one of the BIGGEST, BADDEST events around, and that means you need to be on your toes
DealerSocket iDMS Integrates with FetchAQuote.Com to Provide Car Buyers with Faster, More Affordable Auto Insurance
DealerSocket’s newly launched iDMS platform for independent dealers has integrated with FetchAQuote.com (also known as Fetch), an electronic auto insurance service.
A Simple Checklist To Prevent Employee Theft
Here’s a scenario that unfortunately many dealers are familiar with: your star salesperson is poached by the competition. To add insult to injury, the salesperson takes with him a list of all his
Customers Are “Hooked On a Feeling”
In their new book, The Intuitive Customer, authors Colin Shaw and Ryan Hamilton contend that companies that try to fight declining customer satisfaction by lowering prices are going
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