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Trending Auto Retail News

CRM – The Death of Customer Interaction

CRM – The Death of Customer Interaction

Not long ago salespeople used index cards and rolodexes to manage relationships and follow up with customers and prospects. Then technology evolved beyond those inefficient ways,

Training Is a Service Department’s Best Friend

Training Is a Service Department’s Best Friend

There are a lot of choices for consumers as far as where to take their vehicle for maintenance. And, while consumers are required to visit franchise dealerships for warranty and recall work,

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