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Trending Auto Retail News

Implement the 2% Rule in Your Dealership to Win More Sales

Implement the 2% Rule in Your Dealership to Win More Sales

The 2% Rule is one of the most effective and profitable concepts that you can implement in your dealership today. It’s a rule that will help you win more sales and save more money – hey that’s not an entirely bad thing, is it? The 2% Rule will challenge many of the...

AutoMap Inventory Tracking Service Hits 40,000 Vehicles Tracked

AutoMap Inventory Tracking Service Hits 40,000 Vehicles Tracked

Portland, OR.—( August 22, 2017) – AutoMap, the leading inventory tracking and audit solution for dealerships, today announced their AutoMap Car Finder solution now has more than 40,000 inventory vehicles tracked in the system. Through AutoMap, a blue-tooth enabled...

Turbocharge Your CRM for More Sales

Turbocharge Your CRM for More Sales

Facebook data reveals that out of every five minutes people spend online with mobile devices, one is spent on Facebook. That’s 20 percent of mobile web use, and it can be a gold mine for dealers – if they leverage CRM data and it’s done methodically. It’s amazing how...

Making the Case for Used-Car Locates

Making the Case for Used-Car Locates

In my nearly 25 years in the car business – 15 of them in car sales – I’ve seen a lot of practices I don’t understand. Lately, I’ve noticed that many dealers who seemingly can’t do business without new-car locates will not do the same for used cars. “Why is this?” I...

The Real World of Conferences!

The Real World of Conferences!

I’ve been in this industry for over two decades and in that time, believe it or not, (while I sure don’t want to age myself here) I have participated as an exhibitor and speaker at EVERY Digital Dealer conference. I’ve run sales teams and had booths at all of them...

What You Don’t Know CAN Hurt You

What You Don’t Know CAN Hurt You

For decades dealers have been searching for an effective way to understand and quantify whether their large marketing investments are paying off. Even when technology came into existence so they could begin to see web traffic and referral sources, most didn’t have the...

Would You Like a Latté with Your Software Update?

Would You Like a Latté with Your Software Update?

Connected cars are officially here. The 2018 Honda Odyssey minivan is just one example of how this technology is turning vehicles into traveling entertainment centers. Inside, passengers can access a 4G LTE Wi-Fi network so they can stream videos or surf the Internet....

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