Trending Auto Retail News
Reuters Events Automotive Launch ‘Celebrating Women in Automotive’ series to set a stage for inspirational leaders from Hyundai, Cadillac, Aston Martin Americas, Lexus and Mitsubishi
Detroit, June 1: Reuters Events Automotive will be hosting an exclusive two-month long ‘celebrating women in automotive series’ which features exclusive live interviews with leaders from Hyundai, Lexus, Cadillac, Aston Martin Americas and Mitsubishi. Women account...
Relevance Is King: Aligning Content with Search Intent
By Dane Saville, Co-Founder, Brand and PR Manager, Reunion Marketing COVID-19 has forced changes upon consumers, advertisers, and automotive retail. There is not one facet of American life — of global life — that has not been affected. People have been quarantined for...
Three Indicators That Can Help You Measure Customer Willingness to Purchase During Times of Uncertainty
May 28, 2020 - Orbee Auto released a whitepaper outlining three indicators that can help you to determine when it is time to spend on advertising and what messaging and advertising channel to focus on.
Supercharging Vehicle Sales During the Recovery Phase
By Doug Van Sach, VP of Strategy and Analytics, AffinitivAs auto sales start to rebound across the country, auto retailers may be tempted to slowly ramp up their marketing investment until customers return in larger numbers. Our research into the state of recovery in...
Digital Motors Integrates eLEND Solutions’ Digital Financing Into Automotive ‘Buy From Home’ Online Retailing Solution
Car buyers can instantly apply for financing directly from a dealer’s online store, finalizing transactions, including F&I, from the safety and comfort of their homes Irvine, Calif., May 27, 2020 – Digital Motors®, which is revolutionizing the way car dealerships...
Car Wars integration adds texting as a channel in CarNow
Dallas, TX | May 2020-- Car Wars and Car Now announce an SMS integration that allows inbound and outbound communication on a Car Wars text-enabled line to take place within CarNow. Car Wars tracks and records inbound and outbound calls and text messages to and from...
EFFECTV Launches First-Ever Virtual Automotive Showroom on an MVPD
More than a dozen Tier 1 automotive brands are taking part in the free two-month preview on Xfinity X1 New York, May 26, 2020 – Effectv, the advertising sales division of Comcast Cable, today announced the launch of an industry-leading Virtual Automotive Showroom for...
ACERTUS Announces New API Integration with AutoIMS
ST LOUIS, MO – May 20, 2020 – ACERTUS, a tech-enabled automotive logistics and services company, today announced a partnership with AutoIMS, an inventory management platform solution for players in the automotive remarketing industry. This new technology partnership...
Dealers United Helped Power Ford Increase Vehicle Sales While Spending 25% Less on Digital Advertising
Dealerships solve business challenges and save money with automotive Facebook advertising strategies, even in uncertain climates. SARASOTA, Fla., May 19, 2020 -- Dealers United is paving the way for more effective digital advertising in the automotive industry. The...
Momentum CRM Announces Integration With automotiveMastermind’s Market EyeQ Platform
LAGUNA HILLS, CA (May 27, 2020) – Momentum CRM, a premier automotive CRM solution, has teamed up with automotiveMastermind (Mastermind), a leading provider of predictive analytics and marketing automation solutions for the automotive industry, to set the new standard...
Making the Best of Times During the Worst of Times
By Steve Southin, Co-CEO, PAVE The retail car business in North America can be incredibly taxing on its employees. From 12-hour days to uncertain paychecks – salespeople can go from hero to zero quickly. As we all deal with this COVID-19 virus, many dealerships have...
Put a Little Love in Your Heart
By Dan Beres, Managing Partner, Recall Masters The news has not been exactly great recently. I don’t know about you, but I welcome any good news that brightens my day in some way. For that reason, I loved a recent story a friend sent to me from the Charlotte Observer....
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