Trending Auto Retail News
The Cruel Mistress of Social Media
It wasn’t very long ago that the social networking sites of today were being hailed as a virtually cost-free medium to reach your clients with your advertising efforts. “Hey! You get to put your very same ads and commercials someplace else, but for free!” It was...
NADA and Dealers: Why Associations Matter
NADA stands for the National Automobile Dealers Association, and the key word here is ???association.??? It means ???together.??? It means we all come together in a united front to face the challenges of our industry???and they continue to be many. Last year, through...
News Electric Car Dealerships Struggle But Why Such Surprise – TheCarConnection.com (blog)
News Electric Car Dealerships Struggle But Why Such SurpriseTheCarConnection.com (blog)March 1st, 2010 A recent artic…
Rob Fowler, Modern Automotive
Modern Automotive Group’s story, to be frank, isn’t really all that modern. That’s because the group’s original store dates back before the days of the Great Depression. The Chevrolet store – one of two in Winston-Salem, NC, was going out of business when O.F. Fowler,...
Documentation is the New Negotiation
By now, almost everyone recognizes the importance of pricing vehicles competitively. Almost every shopper has checked the Internet before they burn their $3 per gallon gasoline and valuable time and venture out into the marketplace. Unless your dealership has a...
So, You Think you Have Problems?
Sometimes we get so caught up in our own world we lose sight of what others in similar, but still different industries have to cope with. Choices, choices, choices?? I can't recall how many times I've visited with a parts manager and heard complaints that the orders...
Doing Business on the Dark Side
It's no secret that automotive dealerships universally are dealing with shrinking customer counts in service and parts. Not only has the sudden and significant downturn in new unit sales impacted this figure, but the fact that vehicles only need servicing a couple...
Improve your Bottom Line with Purchasing
To survive 2009, you probably cut costs by eliminating positions and reducing salaries and benefits, curtailing spending on supplies and services while renegotiating pricing and terms with vendors. But is that effort organized in a way that will yield sustainable...
How to Break Free from Mediocrity!
Mediocrity is a common business topic. We speak of having mediocre departments, leaders, employees and standards. But where does mediocrity come from? How can you identify it in yourself and others? And very importantly, how to you break free from mediocrity when you...
Personal Identity Theft – Is your Dealership Covered?
The idea that a dealer may be held liable for personal identity theft began to come up about 10 years ago. At that time most policies were silent on the matter, which meant that there may or may not be coverage depending on how the claims adjuster interpreted the...
Protecting your Ad-sets: Part II
Back in 2005 I wrote an article on issues involved with protecting your valuable intellectual property, in particular marketing and advertising themes, trademarks and slogans. We continue to receive inquires from readers on copyright protection as well as other...
Leadershift is the Fuel for Success
If your store doesn’t have it, better get it Coaching an individual by influencing his view of CRM processes into a positive growth potential is one of the most valuable investments leaders can give their team. “Cosmetic managers” (old school) quickly need to get a...
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