Trending Auto Retail News
New Survey Reveals Brand Opportunity to Reach Active Consumers Via Targeted Mobile Ads
64 Percent of Smartphone Owners Surveyed Have Made a Purchase as a Direct Result of a Mobile Ad, but 74 Percent Have Not Received Mobile Ads from their Favorite Brands NEW YORK -- Consumers show significant interest and participation in mobile advertising, according...
Subaru of America, Inc. July Sales Mark Eight Consecutive Months of Sales Gains
Subaru year-to-date sales are up 23 percent CHERRY HILL, N.J. -- Subaru of America, Inc. today reported record sales for the month of July of 25,183 vehicles, a 16 percent increase over July 2011. The company also reported year-to-date sales of 189,487 – an...
Chad Martin, Martin Automotive Group
Chad Martin was a college junior when his dad, Cornelius, was killed in a motorcycle accident. Suddenly, new and unexpected opportunity faced the young man, who after graduation pursued a law degree and other commerce before returning to Bowling Green, Kentucky to...
EV Project Offers Free Blink Chargers to EV Drivers and Commercial Host Sites in Philadelphia
SAN FRANCISCO and PHILADELPHIA, Aug. 1, 2012 (GLOBE NEWSWIRE) -- ECOtality, Inc. (Nasdaq:ECTY), a leader in clean electric transportation and storage technologies, announced today it will offer its Blink® smart charging stations free to residents and commercial host...
Search Optics VP of Digital Marketing Discusses How to Optimize e-Lead and Phone Call Conversions for Best ROI
The growing relationship between digital marketing and successful businesses is discussed more and more as the marketing and automotive industries move further way from "traditional" business models and approaches. Unfortunately, knowing just how to break into and...
Learn strategies to improve every department in your dealership
There is little doubt that today’s automotive landscape has radically changed. The growing relationship between digital marketing and successful automotive businesses is becoming more apparent as the industry moves further way from traditional business models. There’s...
VP at Tri-Auto Enterprises Discusses How to Use Technology to Measure Marketing ROI and Improve Lead Conversion
Dealers who embrace rapidly evolving technologies reap the benefits of the measurable results they provide. But despite the ever-increasing role digital plays in your marketing mix, you probably haven’t abandoned traditional media altogether. And in the next few years...
Steve Williams, e-Commerce Director, Gurley Leep Automotive Management
With 35 franchises and 22 stores spread across Indiana, Michigan, and Iowa, Steve Williams, e-commerce director for the Gurley Leep Automotive Family, focuses on people, process, and analytics – traveling every week between dealerships to keep Internet car sales and...
GM Statement on Ewanick Resignation
DETROIT – General Motors said Sunday that Global Chief Marketing Officer Joel Ewanick has elected to resign effective immediately. Ewanick, 52, joined GM in May 2010 in charge of marketing for the company’s North America unit. He was named global chief marketing...
BMW Debuts U.S. Olympic-themed Ad
In-Games Effort Culminates Two-Year Activation of New Partnership between BMW, U.S. Olympic Committee WOODCLIFF LAKE, N.J. -- Along with millions of others, BMW, the Official Mobility Partner of the United States Olympic Committee (USOC), will tune into the Opening...
Driver Safety
"A driver transporting heavy equipment damaged two tractors when the truck’s tires slipped off the edge of the road and caused the truck to overturn." "A truck driver hauling a wide load caused serious injuries when the protruding cargo struck an oncoming car." Both...
Richard Petty Motorsports No. 43 Ford to Carry Automotive Lift Institute (ALI) Safety Message at Pocono
NASCAR Race Offers Unbeatable Exposure for Inspector Certification Program Cortland, NY – The Automotive Lift Institute (ALI) will be the primary partner on the Richard Petty Motorsports No. 43 Ford Fusion driven by Aric Almirola in this weekend’s NASCAR Sprint Cup...
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