Trending Auto Retail News
Six Smart Moves to Merge Social Media and Direct Marketing
Ah, the good ol’ days. It was just a few years ago that traditional advertising was king of the kingdom. Blast your message to the masses and inevitably someone would hear it. Direct mail, TV, radio, print and e-mail marketing were the “go-to” players for dealerships...
Lista Introduces Mini Mezzanine Advanced Systems
Cost-effective alternative to building an additional floor or adding square footage Lista International Corporation introduces the new Mini Mezzanine, which maximizes your usable storage footprint while providing much higher storage density of items of all sizes....
Edmunds.com to Present Valuable Insights on Car Shoppers at Upcoming Automotive Industry Events
SANTA MONICA, Calif. — Automotive executives, analysts, dealers and other insiders are encouraged to mark their calendars this month for several upcoming industry events featuring speakers from Edmunds.com, the premier resource for automotive information. At these...
Report: Ford is the Top Auto Brand with $79.8M of Impact Media Value
Honda and Toyota Claim Second and Third; Volkswagen and GM Are the Biggest Movers; New Models Drive Buzz for the Top Auto Brands JERICHO, NY – Ford is the top auto brand with $79.8M of Impact Media Value according to General Sentiment’s New Models Auto MediaMatch...
NHTSA Issues Consumer Alert Regarding Counterfeit Replacement Airbags
Global Automakers Urges Impacted Consumers to Heed Warnings WASHINGTON -- The Association of Global Automakers urges consumers to make sure that only original equipment replacement airbags are used when having a vehicle repaired after a collision. The National Highway...
Manheim Locations Receive Top Recognition from Customers at National Auto Auction Association Conference
Twelve Locations Recognized for Delivering Performance Excellence ATLANTA – Twelve Manheim locations across the country were honored for outstanding performance by customers at the 64th annual National Auto Auction Association conference held last week in Orlando....
Experian Automotive: Toyota Motor Sales, USA, grabs top spot in corporate loyalty for first time since 2009
Ford maintains strong brand loyalty with four of five top performing models Schaumburg, Ill. —Toyota Motor Sales, USA, ranked highest in corporate loyalty in Q2 2012, according to the Experian Automotive Loyalty and Market Trend analysis. Toyota saw its corporate...
White Remains No. 1 Car Color Globally
TROY, Mich. – PPG Industries (NYSE: PPG), the world’s leading manufacturer of transportation coatings, today released its annual automotive color popularity and trend data. While white retained the leading spot as the most popular car color based on 2012 automotive...
Joe Verde Trainer Tim Kintz To Speak On Closing Process At the 13th Digital Dealer Conference & Exposition
Orange County, CA. – Joe Verde Trainer, Tim Kintz, will conduct a exclusive workshop for dealers and managers at the upcoming Digital Dealer Conference & Exposition on October 23-25, in Las Vegas, Nev. Kintz, an industry recognized sales and management trainer at...
Director of Digital Marketing for Papa’s Chrysler Dodge Jeep Explains How It’s All About People, People!
As the GM or GSM, you’re finally getting your sales staff to ask for customer reviews. But what are you doing with them? Are you posting them on your website or Facebook, tweeting about them, replying to them or are you doing all of the above PLUS using them to raise...
DealerTrack Acquires Assets of Ford of Canada’s DMS Business
Agreement Builds on Long-Term Partnership in Canada Lake Success, N.Y. and Mississauga, Ontario, Canada ─ DealerTrack (Nasdaq: TRAK) today announced that DealerTrack Canada will acquire the assets of Ford Motor Company of Canada, Limited’s iCONNECT Direct DMS...
Apple Auto Group’s E-Commerce Director Discusses How to Keep Score of Your Search Engine Marketing (SEM) Results Using Key Metrics
SEM is a great way to drive traffic to your website and measure tangible results. In this session, you will learn to keep score using three key metrics. You will learn how to hold your SEM partner accountable for tangible results, just like your third-party lead/media...
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