Trending Auto Retail News
Director of Digital Marketing for Papa’s Chrysler Dodge Jeep Explains How It’s All About People, People!
As the GM or GSM, you’re finally getting your sales staff to ask for customer reviews. But what are you doing with them? Are you posting them on your website or Facebook, tweeting about them, replying to them or are you doing all of the above PLUS using them to raise...
DealerTrack Acquires Assets of Ford of Canada’s DMS Business
Agreement Builds on Long-Term Partnership in Canada Lake Success, N.Y. and Mississauga, Ontario, Canada ─ DealerTrack (Nasdaq: TRAK) today announced that DealerTrack Canada will acquire the assets of Ford Motor Company of Canada, Limited’s iCONNECT Direct DMS...
Apple Auto Group’s E-Commerce Director Discusses How to Keep Score of Your Search Engine Marketing (SEM) Results Using Key Metrics
SEM is a great way to drive traffic to your website and measure tangible results. In this session, you will learn to keep score using three key metrics. You will learn how to hold your SEM partner accountable for tangible results, just like your third-party lead/media...
Leap Announces Closing of $400M Secured Term Loan Facility
SAN DIEGO -- Leap Wireless International, Inc. (NASDAQ: LEAP) announced the successful syndication and closing of the previously announced $400 million senior secured term loan facility for its wholly-owned subsidiary, Cricket Communications, Inc. ("Cricket"). The new...
Carfax Statement on Counterfeit Airbags
CENTREVILLE, Va. – Carfax issued the following statement regarding today’s announcement by the National Highway Traffic and Safety Administration (NHTSA) / Dept. of Transportation on the use of counterfeit airbags: “This announcement underscores the importance of...
Demographics of Enthusiast Vehicle Owners Revealed
Hudson, Ohio -- Hedges & Company, a SEMA-member market research and database marketing firm, has published demographics of enthusiast vehicles as part of their "66 Trends in 66 Days" series, leading up to the opening of the 2012 SEMA Show and AAPEX Show on October...
Honda Joins with Clean Energy to Provide $3,000 Fuel Cards to New Civic Natural Gas Vehicle Customers
Civic Natural Gas Vehicle uses fuel that is currently $2 cheaper than gasoline Allows single occupant access to HOV "carpool" lanes in CA and other states Torrance, Calif. -- Fighting back against a spike in gasoline prices and building on momentum from record sales...
Building Out a Facebook Content Strategy
One of the questions we’re asked frequently at SOCIALDEALER centers on the basics of a good Facebook strategy. Dealerships are interested in how often to post, what type of content needs to be delivered and how to measure success against goals. The most important...
Edmunds.com Advises Disabled Drivers How to Choose the Best Vehicles to Meet Their Needs
SANTA MONICA, Calif. — For the millions of drivers who rely on wheelchairs to get around, there are quite a few choices to consider for conversion vehicles, says Edmunds.com, the premier resource for automotive information. But how do these drivers choose among the...
New Ram Truck Brand Advertising Demonstrates ‘Moving Heaven and Earth’ Power Behind Technologies in 2013 Ram 1500
Auburn Hills, Mich. - A new national advertising campaign, titled “Moving Heaven and Earth,” demonstrates how state-of-the-art technologies like a powerful 3.6-liter Pentastar V-6 engine, class-exclusive eight-speed transmission, all-new air suspension system,...
GM Names Ferguson Cadillac Global Brand Chief
Exclusive marketing focus to accelerate premium luxury brand's international growth DETROIT — General Motors today appointed senior executive Robert E. Ferguson to lead the global growth and development of the company’s iconic Cadillac brand. In the newly created...
Phil Penton, President of SOCIALDEALER, Shares Strategies for Using Social Media to Grow Sales at Digital Dealer Conference and Expo
Chicago, IL – SOCIALDEALER, a leading social media management company that helps automotive dealers create, manage and monitor their social activities through one centralized web platform, today announced Phil Penton, President of SOCIALDEALER, has been invited to...
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