We Have Video Content, Now What? (Part 2)
Tim James shares why simply having video content isn’t enough in the second video blog in this series.
News April 30Latest in: Sales and Finance
How Do Tire Sales Affect Customer Loyalty?
VP Analytics & Data Services Doug Van Sach shares some gaps between Millennial expectations and reality in this…
News April 26
Work On Yourself Wednesday: Par For The Course
This week on Work On Yourself Wednesday, it’s just par for the course!
News April 25
The Magic Formula for Success
Did you know that the self-improvement industry in the U.S. is a $10 billion market? That means there…
News April 25
What’s the Right Budget for Service?
Scot Eisenfelder shares what he believes the right marketing budget for service should be for dealerships.
News April 25
The Time for eContracting Is Now
I recently participated in a panel discussion at CBA Live focusing on dealer motivations, eContracting, operational efficiencies, and…
News April 24
Collision Customer or Lifetime Customer? It Depends on the Data
Do you ever wake up in the morning, sip your coffee, and think, “Today is a great day…
News April 24
Making Money with Merchandising
The auto industry has shifted to a digital-first world and dealers need to adapt or they will continue…
News April 24
Compact Cars in Demand
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News April 24
Where to Find Your Next Great Salesperson? Try Your Favorite Restaurant!
“There aren’t any good salespeople anymore!” “No one wants to go into sales.” “Millennials just don’t have the…
News April 24
