Pricing Strategy: Dare to Compare
Many years ago, I helped engineer a program with a major manufacturer called “Dare to Compare,” where the…
News March 27Many years ago, I helped engineer a program with a major manufacturer called “Dare to Compare,” where the…
News March 27Do you ever wonder why dealerships and consumers alike are all programmed to buy cars at the end…
News March 27By John Sevier, CEO, Dealer Advantage BDC We’ve all heard the most common arguments both for and against…
News March 25In this video blog, Brett Sutherlin explains why dealers should may more attention to service.
News March 25New vehicle sales are slowing, front-end margins are shrinking and economic experts predict a recession within three years.…
News March 22 Affinitiv CEO & Executive Chairman Scot Eisenfelder shares why dealerships should pay attention to the razor and…
News March 22Bill Wittenmyer shares tips on how dealership personnel can stay motivated in this edition of Freebie Friday.
News March 22 Andy Church shares why keeping up with warranties and recalls can increase profitability in this Quick Tip.
News March 22It’s not my fault – but it IS my responsibility to fix it! This attitude has served me…
News March 21I realize that we’re all probably sick of hearing about the Takata airbag recalls. Take a deep breath…
News March 21