Spring Market Officially Arrives
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News April 2Latest in: Sales and Finance
Witt’s Wise Words: Rethinking Your Vehicle Subscription Service
VP of Sales CDK Global Bill Wittenmyer shares a tip on how dealers should be evaluating a vehicle…
News April 1
The Sales-to-Service Handoff Can Translate to Serious Revenue & Loyal Customers
Hidden profit opportunities exist throughout most dealerships. Whether those opportunities present themselves through service customers migrating to sales…
News April 1
Mainstream Sedans and Vans Show a Lift in Values
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News March 29
Make That Incoming Call Your Next Sale
As countless studies will attest, the effectiveness of texting, email, social media, and multiple other digital media in…
News March 29
The 4 Laws of Influential Conversations
We are in the Age of the Consumer, and it takes more than a good price and a…
News March 28
Facilitating Online Car Buying Without Losing Profit or Control
More than 80 percent of consumers say they want to complete one or more steps of the purchase…
News March 27
Interview with John Alfirevich of Apple Chevrolet
In the following interview, we talk with Apple Chevrolet’s Dealer Principal John Alfirevich, who was recently named Ally…
News March 27
Pricing Strategy: Dare to Compare
Many years ago, I helped engineer a program with a major manufacturer called “Dare to Compare,” where the…
News March 27
How to Avoid the End-of-Month Crunch
Do you ever wonder why dealerships and consumers alike are all programmed to buy cars at the end…
News March 27
