Build Customer Loyalty With Rewards and Other Tactics That Motivate
Build customer loyalty with rewards and other tactics that motivate, according to Marketing Profs. Remember S&H Green Stamps?…
News April 8Latest in: Sales and Finance
Post Smarter: The Best Times to Use Social Platforms (Infographic)
The best times to use social platforms, from Entrepreneur. Almost every small business, 81 percent, is on social…
News April 8Factors Affecting Blue Sky Multiples
Today’s buy/sell market is robust and dealership values are very strong. This chart is based on the Kerrigan…
News April 8
The Menace of the Service Department – Collections
Most franchised dealers are not in the business of debt collection; but it is an occupational hazard. Without…
News April 8
Making the Conquest: Identifying and Converting Receptive Car Owners
As the Greek philosopher Heraclitus famously stated, “No one ever steps in the same river twice, for it’s…
News April 8
3 Indicators To Make Market-Smart Used Vehicle Pricing Decisions
At a recent dealer group presentation, a used vehicle manager asked me an astute question: “Dale, how can…
News April 8
The Nuts and Bolts of the Auto Dealer Bond Claim Process
If you are a licensed auto dealer, you’ve surely dealt with obtaining a surety bond as a requirement…
News April 8
Embracing Discomfort in the Sales Process
When it comes to sales, embracing the uncomfortable aspects of the process is key. Top performers know this,…
News April 7
It’s a Wild Ride – Creating Family Member Employment Policies
“OK, it’s time for a break,” I yelled over the deafening shouts of three sibling shareholders and their…
News April 7
Is Your Dealership LOUD Enough to be Heard Online?
Focus on “share of voice” to turn demand into consistent conversions, sales. Did you meet your sales goal…
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