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[Video Blog] What the Hell is a “Value Proposition”?

What the hell is a “value proposition”? Nick Eberhardt from DealerPhysics defines and explains why it’s important to…

News June 25

How to Deal With Headache-Inducing Customers

How to deal with headache-inducing customers, according to Entrepreneur. All customers, even the angry ones, are relatively easy…

News June 24

How to Be the Worst Email Marketer in 10 Easy Steps

How to be the worst email marketer in 10 easy steps, according to Marketing Profs. Trying to be…

News June 24

Is Your Shop AC 609 Compliant?

As the summer quickly approaches, your shop will see an increased amount of vehicles with Air Conditioning issues.…

News June 24

Ball joint service: Insights and replacement tips for a variety of vehicle applications

Ball joint service: Insights and replacement tips for a variety of vehicle applications, according to Auto Service Professional.…

News June 23

Creating a Wave of Repair Shop Revenue

Creating a wave of repair shop revenue, according to Search Auto Parts. The average independent shop within the…

News June 23

What is Lifecycle Marketing for Body Shops?

From Stratosphere Studio: What is lifecycle marketing for body shops? We use a lot of different terms in…

News June 23

[Video Blog] Cookie Cutters: Great For Baking, Not Marketing

Would you run the same television advertisement as your local competitors? Today, dealers have settled for the same…

News June 20

Subprime Trading Like It’s ’07 in Car-Loan Bonds: Credit Markets

Subprime trading like it’s ’07 in car-loan bonds, according to Bloomberg. In response to rising default rates on…

News June 20

5 TED Talks Every Marketer Should Watch

5 TED talks every marketer should watch, according to Ragan. Watching inspiring, entertaining, or educating content is just…

News June 20