Increasing ROI from Website Marketing
If it’s all about location, location, location in real estate, it’s all about leads, leads, leads for auto…
News July 3Latest in: Sales and Finance
Private Buyers Lead Dealership Consolidation
Dealership buy/sell activity increased 60% in the first quarter of the year (see Chart 1). The increase is…
News July 2
Be Helpful: Build Trust Online & Sell More
If you’re looking to promote your dealership on the Internet, you first need to establish trust. It’s not…
News July 2
Do Your Customers Brag About You Behind Your Back?
I recently moved to Southern California from Florida, and one differentiating feature is the sheer amount of people.…
News July 1
Catch Up With These 3 Big Waves in Marketing to Women
Catch up with these 3 big waves in marketing to women, from Entrepreneur. Despite the fact that in…
News July 1
Using Technology to Find Profit
Most technology companies are hungry for growth to increase their profitability. This growth can come from new products…
News July 1
The Benefits and Challenges of Increased OEM Recalls
With GM’s latest recall bringing their year-to-date total up to 16 million vehicles, and then Ford announcing a…
News July 1
Dealers Need to Focus on Chat Metrics That Mean Something
How to get to the heart of actual chat performance and ROI Chat for dealer sites has been…
News July 1
Building Trust with Strong Multi-Level Communication
Building trust with your customers is an aspect of automotive marketing that every dealer needs to focus on.…
News July 1
Insurance Company Loyalty… What Does it Mean?
If you asked ten people what loyalty means you would probably get ten different answers. Certainly many couples…
News July 1
