Car-Wash Technology Turns Stores Into Profit Center
For the auto dealer, the embodiment of a “necessary evil” is the business’ car wash. Or, if that…
News May 24Latest in: Press Releases
Shedding Light on Facebook Dark Posts
As mobile buying grows, social advertising seems to be moving at the speed of light. Facebook naturally has…
News May 23
Get 30 in 30 to Maximize Marketing ROI
Even with the array of technologies that drive traffic to dealer websites, an average of more than $600…
News May 23
4 Steps to Redefine the Consumer Experience
The automotive industry has always been known for looking toward the future—and promising innovations—so it’s no surprise it…
News May 23
How the Best Salespeople Read Body Language
Being aware of what customers and clients are really feeling, and knowing how to react effectively, can transform…
News May 23
Not Enough Fire Stations
When I was a child, like his father before him, my father was a volunteer firefighter. He was…
News May 23
4 Steps to Prevent Hiring Mistakes at Your Dealership
There was a time when you might have been able to get away with saying something like this.…
News May 23
Selling Cars is Good. Selling Service is Better!
I passionately believe that the service department is first and foremost a sales organization. It is a reoccurring…
News May 23
Modeling Service Profit Might Be What You Need – Part 2
Last month we began modeling service profit makers – the fundamental key elements, which drive the bottom line…
News May 23
Can Dealerships Survive the Millennial Generation?
The Millennial Generation loves itself. Its members have bad manners, contempt for authority, no respect for older people,…
News May 23
