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Latest in: Press Releases

Secret Formula Revealed For Creating More Dollars Per RO

While sitting in my client’s service manager office recently, I overheard this conversation between an elderly lady customer…

News November 29

Van Horn Automotive Becomes First Employee-Owned Dealer Group in Wisconsin

Van Horn Automotive Group Inc., headquartered in Plymouth WI, is now partially employee-owned and is the first employee-owned…

News November 29

Pearl Technology Launches Unique Mobile Device Proximity Marketing Platform for Auto Dealers

Pearl Technology Holdings, LLC, (Pearl) today announced the launch of Pearl Proximity, LLC, a new platform that allows…

News November 29

Using Marketing to Hire an Engaged Staff

The automotive industry has a sales department staffing problem – and a big one. In fact, NADA has…

News November 29

Design a Video Showroom to Banish Customer Fears

Car shoppers still hate to visit dealerships. Ask them why and they'll tell you they don't like pushy…

News November 29

Rule of 7: How Social Media Crushes Old School Marketing

It’s been proven over and over that the more positive contact you have with customers and prospects, the…

News November 29

Consistency: Better Than a Crystal Ball

If you’re like most dealers, you may feel that you don’t want to inundate your customers with mail.…

News November 29

Take it to Turbo: Foolproof Ways to Engage Your Online Audience

You already know your customers are online learning about the products and services they’re considering.  And you’re probably…

News November 29

Recalls: Let’s Show a United Front in Solving this Problem

While it is still legal to sell pre-owned vehicles with open recalls, the National Highway & Transportation Safety…

News November 23

This Week in Social Media News: Week of November 21, 2016

Facebook had reportedly been having some issues with the metrics it provided, so they have released several updates…

News November 22
2

Asbury Sells 10 Dealerships for $210M in February

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3

Best January for Used-Car Sales Since 2021

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5

AI Enhances Dealership Lead Response, but Adds Risks

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