Secret Formula Revealed For Creating More Dollars Per RO
While sitting in my client’s service manager office recently, I overheard this conversation between an elderly lady customer…
News November 29Latest in: Press Releases
Van Horn Automotive Becomes First Employee-Owned Dealer Group in Wisconsin
Van Horn Automotive Group Inc., headquartered in Plymouth WI, is now partially employee-owned and is the first employee-owned…
News November 29
Pearl Technology Launches Unique Mobile Device Proximity Marketing Platform for Auto Dealers
Pearl Technology Holdings, LLC, (Pearl) today announced the launch of Pearl Proximity, LLC, a new platform that allows…
News November 29
Using Marketing to Hire an Engaged Staff
The automotive industry has a sales department staffing problem – and a big one. In fact, NADA has…
News November 29
Design a Video Showroom to Banish Customer Fears
Car shoppers still hate to visit dealerships. Ask them why and they'll tell you they don't like pushy…
News November 29
Rule of 7: How Social Media Crushes Old School Marketing
It’s been proven over and over that the more positive contact you have with customers and prospects, the…
News November 29
Consistency: Better Than a Crystal Ball
If you’re like most dealers, you may feel that you don’t want to inundate your customers with mail.…
News November 29
Take it to Turbo: Foolproof Ways to Engage Your Online Audience
You already know your customers are online learning about the products and services they’re considering. And you’re probably…
News November 29
Recalls: Let’s Show a United Front in Solving this Problem
While it is still legal to sell pre-owned vehicles with open recalls, the National Highway & Transportation Safety…
News November 23
This Week in Social Media News: Week of November 21, 2016
Facebook had reportedly been having some issues with the metrics it provided, so they have released several updates…
News November 22
